Bachelor in Digital Journalist Major Advertising and Public Relationsfgu20182018-09-12T14:15:17+00:00
Bachelor in Digital Journalist
Major Advertising and Public Relations
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The program in Publicity and Public Relations seeks that the student develops skills and abilities to exercise their professional activity in functions of creativity, design, production, management, account management, media planning and research in the fields of consumer, market of the audiences and publics.
GRADUATE PROFESSIONAL PROFILE
This professional has skills that enable him to work in the field of advertising creation, strategic planning of communication, management of advertising and public relations companies, management and management of business and institutional communication, brand consulting, art design and direction, image consultancy, advertising spots and market research and communication.
UNDERGRADUTE ENTRY REQUIREMENT
High-school graduates (High-school):
Applicants who have completed High-school or secondary education in or outside the USA.
Applicantes who completed a bachelor degree issue by national or foreign higher-education institute who want to get academic credit for previous studies.
No completed studies:
Applicant who did not complete a degree and have official transcripts from studies issued by a national or foreign higher-education institution who want to get credit transfer for recognition of prior learning from other universities.
High school diploma issued by a national or foreign educational institution.
Bachelor or Associate Degree from a national or a foreign higher-education institution for those who want to get credit transfer for recognition of previous studies from other universities.
Official transcripts (for graduate applicants and for those who require academic credit transfer for previous studies from other national or foreign higher-education institution).
Valid identification (citizen ID or passport for foreign citizens).
Admission and registration fees receipt.
Official transcripts and degrees issued by foreign university education institutions must have the corresponding legal translation (this requirement has to be processed by the applicant).
Official transcripts and degrees issued by foreign university education institutions must have the certification issued by a credential evaluation agency accredited in the United States for recognition of international education qualifications (this process is managed by FGU).
(12 Courses / 36 CH)
Strategic Program techniques
College Composition I
College Algebra I
College Composition II
College Algebra II
Required Core Courses
(24 Courses / 72 CH)
Communications Research Methods
Advanced Computer Animation
Information Age and Society
Television Reporting and Producing
Democracy, New Media, and Internet
Digital Story Telling Basics
Journalism and Multimedia Practice
Professional Issues in ICT
Business Journalism and Global Economy
Fundamental Issues in Journalism
Graphic Design for Online and Print
Historical Perspectives of Journalism
Ethics of Journalism
Writing for online Media
Journalism, Society, and the Citizen Journalist
Digital Content Management
Digital Journalism Capstone
Digital Imaging and Manipulation
Advertising and Public Relations
(4 Courses / 12 CH)
Strategic Public Relations
Public Relations: Advanced Practices & Case Studies